Advergame Developers. Product marketing through online advergame.
An online advergame has the ability to engage someone for a long period of time. The customer would be enjoying themselves, feeling good about the gameplay and associate this fun moment with your brand and products.
You can strategically place adverts in the game with links for them to take up an offer. You can integrate your products into the game and gather email addresses through score systems. We always design the games to match your target demographic. These type of games are known as advergames.
Advergames can be made as 'sticky' content, for your site. They can also be pushed virally around the web. Some of our games have had many millions of plays through viral marketing through the social publishing buttons we add to the game (i.e. share on Facebook and Twitter). Other clients have also used the games as part of Expo's, displaying the games and offering prizes and thus engaging the potential customer for longer.
If you are interesting in having a discussion about what we could do then please call us on 0113 2461928 or contact us here.
Requirements: Asafe had just invented a new product called a 'Rack Guard', a device that stops industrial racks from getting damaged by fork lift trucks. They wanted to show what the Rack Guard was used for, in a fun and interesting way. We worked with them to design a fun game concept. The game had a bespoke score system that capture emails. It was sent out around the net and is now used at all their expos, with a great response that resulted in Asafe recommending us to another client.